PRODUCT INFO
NEW AND IMPROVED!
#FauxFilter is back with the same full coverage and long-lasting properties, you know and love from the OG formula, but with 24-hour flexible wear, a luminous matte finish AND… it’s fragrance-free!
The true filter effect gives instant coverage so seamless that it immediately unifies skin tone and texture as it blurs skin to give a radiant finish. The non-cakey formula is life proof (waterproof, super long wear (24hr), transfer proof, fade proof, sweat proof, humidity proof.) No matter what the weather, occasion or situation, #FauxFilter Luminous Matte will NEVER let you down.
Formula: Liquid
Coverage: Full
Finish: Matte, Luminous
Fragrance free, Vegan, Non-Comedogenic, Water-proof, 24-Hour-Wear, Mask/Transfer-proof
HOW TO USE
FOR THE TRUE FILTER EFFECT:
Using 1-2 pumps, apply foundation evenly all over your face with a dense brush or beauty sponge.
For best results, apply with our dual ended Face | Build & Buff Foundation Brush.
COMMON QUESTIONS
Whats the difference between this one and the previous one?
We have taken into consideration all feedback from our consumers and modernized the formula so this new and improved version now comes with 9 New Shades, it has more flexible wear, it is non-comedogenic and we have removed the fragrance. We also have new and exciting claims testing results which proves the new formula to be transfer proof, waterproof, 24hour wear etc. and will never let you down in any occasion. Learn more on our shade comparison guide.
I found FF Foundation super hard to blend, has this changed? Why?
We had heard that some consumers found the original formula hard to blend as it gave you instant high coverage and a quick setting time. Our new and improved version has taken this into consideration and now is more spreadable and easier to blend to make it easier for consumers to build up to their desired level of coverage.
Is it Vegan?
Yes! #FauxFilter Luminous Matte is considered vegan friendly, as it doesn't contain animal derived ingredients.
Can I layer Faux Filter Liquid & Stick together?
A good way to use them together is to use #FauxFilter Luminous Matte as your foundation, and #FauxFilter Skin Finish for contouring.